This ONE Retailer Is Standing Ground In It's 'Go Woke Go Broke' Movement!

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Costco, the major retail giant, has made a plea to its shareholders, urging them to reject a proposal aimed at curbing the company's dedication to diversity, equity, and inclusion (DEI).

The proposal, which calls for an end to what it terms as "discriminatory practices," has sparked a robust debate about the role of DEI in corporate America.

The proposal was put forth by The National Center for Public Policy Research, as reported by The Hill. The organization requested that Costco release a report detailing the potential risks associated with its current DEI policies. "Its clear that DEI holds litigation, reputational and financial risks to the Company, and therefore financial risks to shareholders," the proposal stated.

Despite these concerns, Costco continues to uphold its DEI program, albeit under a new name - 'People and Communities.' The proposal argues that merely rebranding discriminatory practices does not shield Costco and its shareholders from the inherent risks. It further criticizes the program for maintaining a "commitment to equity," which it interprets as an "equality of outcome, not opportunity."

The proposal also takes issue with the role of the Chief Diversity Officer, accusing the position of favoring suppliers based on race and sex, and contributing shareholder money to organizations that promote the DEI agenda. The group further alleges that Costco's practices could potentially victimize at least 200,000 of its 310,000 employees who are white, Asian, male, or straight. "Accordingly, even if only a fraction of those employees were to file suit, and only some of those prove successful, the cost to Costco could be tens of billions of dollars," the group warned.

In response, Costco dismissed the request as an attempt to impose burdens on companies with established diversity programs. The company argued that the proponent's broader agenda is not risk reduction, but rather the abolition of diversity initiatives. "Our Board has considered this proposal and believes that our commitment to an enterprise rooted in respect and inclusion is appropriate and necessary," Costco stated. The Board "unanimously" recommends shareholders vote against the proposal.

The vote on this contentious issue is scheduled for January 23. This development follows the decision of companies such as Walmart, Lowes, and Harley Davidson to roll back their DEI practices in the face of similar opposition. The outcome of the vote could potentially set a precedent for other corporations grappling with the complexities of DEI in the business world.